Price change

Klaviyo now enforces profile limits.
Exceed your plan and you're moved up a tier.

From Feb 18, 2025 paid accounts must be on an email plan that covers their active profile count, with automatic upgrades when they exceed it.

01From Feb 18, 2025, customers must be on an email plan that matches or exceeds their active profile count.↗ help.klaviyo.com
02If active profiles exceed the plan limit on a paid account, the plan automatically upgrades to the next tier at the start of the next billing cycle.↗ help.klaviyo.com
03Free accounts over the limit can't send messages or turn flows live until under the limit.↗ help.klaviyo.com
04Unsubscribed and suppressed profiles don't count; reduce profiles at least 24 hours before your billing cycle to avoid an upgrade.↗ help.klaviyo.com

Published prices from each app's listing. “Unverified” means we haven't confirmed it from the vendor.

APP	PRICE	BEST FOR	SOURCE
Omnisend	Free · Standard from $16/mo · Pro from $59/mo	Email, SMS and popups with automation.	↗ apps.shopify.com	View listing ↗
Mailchimp	Free · from $13 · from $20 · from $350/mo	Email, SMS, forms and automation; pricing based on contacts.	↗ apps.shopify.com	View listing ↗
Shopify Messaging	Free to install · 10,000 emails/mo free, then from $1 per 1,000	Shopify's own email, SMS and WhatsApp marketing app (formerly Shopify Email).	↗ apps.shopify.com	View listing ↗
Brevo PushOwl	Free · $19/mo · $79/mo	Email, web push, SMS and pop-ups powered by Brevo. Brevo's Shopify integration runs through this app.	↗ apps.shopify.com	View listing ↗

Updated Oct 16, 2026

Klaviyo now enforces profile limits.Exceed your plan and you're moved up a tier.