CHANGES / KLAVIYO
Plan change

Klaviyo SMS moved from credits to dollar rates.
Existing accounts switch after Aug 13.

Klaviyo is replacing SMS/MMS credits with per-message dollar rates and 70+ new tiers; existing paid accounts switch at their first billing cycle after Aug 13, 2026. Klaviyo says some bills will go up and some down.

Klaviyo pricing & history →   Klaviyo alternatives →

What we know

  1. 01Klaviyo mobile messaging moves from credits to per-message dollar rates, with more than 70 new tiers.↗ help.klaviyo.com
  2. 02Existing paid accounts move to the new pricing at their next billing cycle after Aug 13, 2026.↗ help.klaviyo.com
  3. 03Klaviyo says the per-message cost may rise or fall depending on usage.↗ help.klaviyo.com

Alternatives

Published prices from each app's listing. “Unverified” means we haven't confirmed it from the vendor.

Full email & SMS marketing comparison →
APPPRICEBEST FORSOURCE
OmnisendFree · Standard from $16/mo · Pro from $59/moEmail, SMS and popups with automation.↗ apps.shopify.comView listing ↗
MailchimpFree · from $13 · from $20 · from $350/moEmail, SMS, forms and automation; pricing based on contacts.↗ apps.shopify.comView listing ↗
Shopify MessagingFree to install · 10,000 emails/mo free, then from $1 per 1,000Shopify's own email, SMS and WhatsApp marketing app (formerly Shopify Email).↗ apps.shopify.comView listing ↗
Brevo PushOwlFree · $19/mo · $79/moEmail, web push, SMS and pop-ups powered by Brevo. Brevo's Shopify integration runs through this app.↗ apps.shopify.comView listing ↗
PostscriptStarter: $49/mo minimum spend · Growth $100/mo · Professional $500/moSMS marketing priced per message on top of a monthly minimum.↗ apps.shopify.comView listing ↗
AttentiveFree to install; pricing billed by AttentiveEmail and SMS platform; the listing shows no public plan prices.↗ apps.shopify.comView listing ↗

Updated Oct 19, 2026